🐣 You Can’t Manage What You Don’t Count

They say, “you can’t manage what you don’t measure,” and when it comes to hatching baby chicks, that couldn’t be more true.

In the past, we didn’t log much data about our hatching operation. We knew roughly how things were going, but we weren’t tracking the finer details—temperatures, humidity, turning intervals, egg weights, hatch rates. That meant if something went wrong—or went really right—we didn’t always know why.

But this year, we’re doing things differently.

With our new tracking system in place, we’re collecting detailed records for every batch of eggs that goes into the incubator. We’re monitoring and recording conditions throughout the entire process, from the day the eggs are set to the day the chicks hatch. That means we can now make informed adjustments—like fine-tuning humidity levels or adjusting turning frequency—and actually see how those changes affect hatch rates and chick health.

It’s already paying off. The insights we’re gaining are helping us raise healthier chicks, reduce waste, and improve the consistency of our hatches. And we’re just getting started.

By counting and tracking every step, we’re giving ourselves the data we need to make better decisions—and that’s helping us grow stronger from the inside out.

We’re excited about the direction we’re heading—and grateful that now, we can measure our way to success.

👉 We’re also fine-tuning our tracking worksheet and will be offering it soon for a small fee, so others can benefit from the system we’ve built.

Stay tuned as we share more insights from the hatchery!